How the Media is Using Social Media to Build Traffic, Community and Content – WIRELESS AND MOBILE NEWS
How the Media is Using Social Media to Build Traffic, Community and Content
Social media platforms, like Facebook and Twitter, are no longer just ways to tell your friends what you just ate or to share photos from a party. Media, journalists, and publishers are leveraging social media to drive web traffic, build communities and develop content.
“Those publishers who don’t use social media will eventually go away,” said Michael Crosson, Publisher of SocialMediopolis.com, a networking forum for professional social media marketers. “There are very few publishers who don’t have an online presence, and the ones who survive and thrive are those who know how to use social media the most effectively.”