With all of the review sites out there, why is Yelp so important? Yelp’s site helps connect people with businesses. According to their site, “Yelp had an average of approximately 66 million monthly unique visitors in Q4 2011.” Statista put together the following infographic to demonstrate the importance of Yelp:
Businesses can use the site to post photos and connect to their customers. Yelp is most useful to businesses when customers write reviews. It is important that the reviews are legitimate. It is not recommended to improve ratings on Yelp through illegal means. BusinessInsider.com urges businesses to embrace Yelp or miss out on over 50 million Yelp users.
If owners are concerned about negative reviews, the following chart shows that it appears people enjoy spreading good news more than bad.
Is Yelp worth it? That answer may be based on the type of company. However, Bay Area Web Solutions explained that Yelp is one of the top review websites. Check out how to use Yelp without paying for it.
Click here for the: Top Links for Help with Yelp.